The design of the future will be shaped by AI, where creative tools and intelligent algorithms work together to create solutions we can barely imagine today. In this intensive course we dive deep into the impact of visual generative AI on design and how it can fundamentally change the way the whole design industry works. What was previously impossible is now possible!
Format: On site
Language: Swedish
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About the course.
The design of the future will be shaped by AI, where creative tools and intelligent algorithms work together to create solutions we can barely imagine today. In this intensive course we dive deep into the impact of visual generative AI on design and how it can fundamentally change the way the whole design industry works. What was previously impossible is now possible!
We live in an era where AI not only assists design work but can also act as a creative partner. This intensive course is about inspiring, enthusing and giving practical skills in the most relevant AI tools right now.
We explore the latest technology in generative AI and how it can be used for art direction, moodboards, seamless patterns, photorealistic images, vector illustrations, hero images for the web, app and game graphics, social media ads, campaign images and much more.
During the course you will discover the full potential of AI tools, from creating impressive graphics to improving and adapting your existing design projects.
The course includes practical exercises where you use AI tools such as Midjourney, Krea.AI, NewArc.AI, Adobe Firefly, Ideogram and Photoshop Beta to create high-quality visual material, from photorealism, 3D, vector graphics and AI sketch to image generation.
By working with real cases from the design world you will gain an understanding of how AI can be integrated into your creative process.
We also go into AI-based filmmaking, where you animate your images with the help of Runway and Midjourney Video.
What you will learn
What you learn.
An orientation in the most current AI tools for images, video and vectors, and how to choose the right model for the right task
Commissioning an image: a structured way to brief AI with cinematic visual language (Cinematic Prompting), clear criteria and review of the result
Style systems, LoRA training and storyboards for consistent visual content for campaigns, branding, web and social channels
A complete AI workflow: from idea and moodboard in Claude and ChatGPT, via style systems and hero images in Magnific, to video and final finish in Photoshop
The latest AI features in Photoshop and Illustrator, including Adobe's Creative Agent, and going from AI image to vector graphics
AI agents and automated production flows that are built once and run again and again
AI ethics, copyright, IP protection and labelling of AI-generated content under the EU AI Act
Target audience
Who is this for?
The course is for you who are a graphic designer, visual designer, motion designer, UI designer, product designer, digital designer, illustrator or other creative who wants to explore the transformative power of generative AI and future-proof your skills.
What "verified" means here
Verified credential.
When you complete the course, Berghs School of Communication issues your certificate. Your name, the course content and the issue date are encrypted and secured on blockchain, so it cannot be changed, and anyone can check that it is genuine.
100% Verifiable certificates Secured on blockchain
